FILMING FOR LAND ROVER,
IN THE SWISS ALPS
Land Rover reached out to our Creative Director, Joel Schat, to create a series of short video assets to use on social media alongside their TV commercial production for 2017. This project had our Creative Director filming in the beautiful Swiss Alps, acting as both a content creator, and personal influencer for Land Rover. During this campaign our team produced and launched Land Rover’s first ever Instagram story, resulting in over 3 million views. The creative process included building out plans for film production and organizing a campaign structure built for virality and earned media channels.